Insights is your primary tool for measuring campaign and spotlight performance. It allows you to track mobile engagement, analyze your content's screen time, and measure conversions so you can optimize your results from start to finish.
Track: Automatically measure QR code scans and use tracking tags on your webpages to get a complete view of your conversions.
Analyze: See how customers interact, understand the impact of screen time, and view specific campaign performance by location.
Optimize: Use the collected data, designs, and messaging to maximize performance.